{"id":208376,"date":"2024-05-08T10:28:27","date_gmt":"2024-05-08T08:28:27","guid":{"rendered":"https:\/\/www.ouiscribe.com\/?p=208376"},"modified":"2025-06-10T18:33:22","modified_gmt":"2025-06-10T16:33:22","slug":"yandex-cest-quoi","status":"publish","type":"post","link":"https:\/\/www.ouiscribe.com\/en\/yandex-cest-quoi\/","title":{"rendered":"What is Yandex and how do you index your site on it?"},"content":{"rendered":"<div class=\"brz-root__container brz-reset-all brz brz-root__container-page\">\n<section id=\"_vE75bz1fSFdo\" class=\"brz-section brz-section__header brz-css-xhlkou\">\n<div class=\"brz-section__menu-item brz-css-1w1e67k brz-css-84drs3\" data-brz-custom-id=\"t1liZHysfuE1\">\n<div class=\"brz-bg\">\n<div class=\"brz-bg-color\"><\/div>\n<\/div>\n<div class=\"brz-container brz-css-1rusl6b\">\n<div class=\"brz-row__container brz-css-oe0xul\" data-brz-custom-id=\"hF20S1jzLSJO\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-row brz-css-txq8j brz-css-pwi0t9\">\n<div class=\"brz-columns brz-css-tioypq brz-css-2r6tq3\" data-brz-custom-id=\"iF4HYeWSd8U9\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-column__items brz-css-xv9q1a brz-css-d7v13i\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-jgmw11 brz-wrapper\">\n<div class=\"brz-image brz-css-1pnppyk\" data-brz-custom-id=\"hIv5MzxstcDJ\"><a class=\"brz-a\" href=\"https:\/\/www.ouiscribe.com\/en\/\" target=\"_self\" rel=\"noopener\" data-brz-link-type=\"external\"><img decoding=\"async\" class=\"brz-img brz-img-svg\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/uploads\/2023\/07\/Ouiscribe-logo.svg\" alt=\"\" loading=\"lazy\"><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"brz-columns brz-css-tioypq brz-css-yvexk6\" data-brz-custom-id=\"vYBHrIejIovO\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-column__items brz-css-xv9q1a brz-css-19jwwdk\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1gftd5s brz-wrapper\">\n<div class=\"brz-menu__container brz-css-1d4z4lg brz-css-cjlnxs\" data-mmenu-id=\"#mTh2L6FlP7hd_\" data-mmenu-position=\"position-left\" data-mmenu-title=\"Menu\" data-mmenu-stickytitle=\"on\" data-mmenu-closingicon=\"%7B%22desktop%22%3A%22off%22%2C%22tablet%22%3A%22off%22%2C%22mobile%22%3A%22off%22%7D\" data-brz-custom-id=\"mTh2L6FlP7hd\">\n<nav data-mods=\"%7B%22desktop%22%3A%22horizontal%22%2C%22tablet%22%3A%22horizontal%22%2C%22mobile%22%3A%22horizontal%22%7D\" class=\"brz-menu brz-menu__preview brz-css-khwgim brz-css-18gqs40\">\n<ul class=\"brz-menu__ul\" data-menu-items-active=\"\">\n<li data-menu-item-id=\"\" class=\"brz-menu__item\"><a class=\"brz-a\" target=\"\" href=\"\" title=\"\"><span class=\"brz-span\"><\/span><\/a>\n<ul class=\"brz-menu__sub-menu\"><\/ul>\n<\/li>\n<\/ul>\n<\/nav>\n<div class=\"brz-mm-menu__icon\"><\/div>\n<nav data-mods=\"%7B%22desktop%22%3A%22horizontal%22%2C%22tablet%22%3A%22horizontal%22%2C%22mobile%22%3A%22horizontal%22%7D\" id=\"mTh2L6FlP7hd_\" class=\"brz-menu brz-menu__preview brz-menu__mmenu brz-menu--has-dropdown brz-css-18n8vst brz-css-hkiwee\">\n<ul class=\"brz-menu__ul\" data-menu-items-active=\"\">\n<li data-menu-item-id=\"\" class=\"brz-menu__item\"><a class=\"brz-a\" target=\"\" href=\"\" title=\"\"><span class=\"brz-span\"><\/span><\/a>\n<ul class=\"brz-menu__sub-menu\"><\/ul>\n<\/li>\n<\/ul>\n<\/nav>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"brz-columns brz-css-tioypq brz-css-1ryvv6\" data-brz-custom-id=\"fAIkn_UxmtrF\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-column__items brz-css-xv9q1a brz-css-1f1vf5n\">\n<div class=\"brz-wrapper-clone brz-css-1jzl7qq brz-css-1lgymt2\">\n<div class=\"brz-d-xs-flex brz-flex-xs-wrap brz-css-yr2gpc brz-css-woqpmn\" data-brz-custom-id=\"\">\n<div class=\"brz-wrapper-clone__item\" id=\"qRviGIJXbs2M\"><a class=\"brz-a brz-btn brz-css-fysq97 brz-css-1rrvg1v brz-css-xyub94 brz-css-1632vow\" href=\"https:\/\/www.ouiscribe.com\/en\/contact\/\" target=\"_self\" rel=\"noopener\" data-brz-link-type=\"external\" data-brz-custom-id=\"qRviGIJXbs2M\"><span data-brz-translate-text=\"1\" class=\"brz-span brz-text__editor\">A project ?&nbsp;&nbsp;<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"_tCF3HClYK7gW\" class=\"brz-section brz-css-re3piy\">\n<div class=\"brz-section__content brz-section--boxed brz-css-mrhewl brz-css-1hxn4df\" data-brz-custom-id=\"kjkQaAUFn6Sx\">\n<div class=\"brz-bg\">\n<div class=\"brz-bg-color\"><\/div>\n<\/div>\n<div class=\"brz-container brz-css-vfiku9\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1g74ur3 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"rqZyH7AMSZtB\">\n<div data-brz-translate-text=\"1\">\n<h1 class=\"brz-fs-xs-30 brz-tp-xs-empty brz-fsft-xs-0 brz-fwdth-xs-100 brz-vfw-xs-400 brz-lh-xs-1_2 brz-ls-xs-m_1 brz-fw-xs-400 brz-fss-xs-px brz-mb-lg-53 brz-ls-lg-m_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-55 brz-ft-google brz-ff-palanquin_dark brz-tp-lg-empty brz-lh-lg-1_2 brz-text-lg-center brz-mt-lg-40 brz-mt-xs-0 brz-mb-xs-22 brz-css-fSoXB\" data-generated-css=\"brz-css-sAMJG\" data-uniq-id=\"f2Z10\"><span class=\"brz-cp-color2\">Guide to indexing your site on Yandex<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1gdcd82 brz-wrapper\">\n<div class=\"brz-wp__postinfo brz-wp__postinfo__disabled-author brz-wp__postinfo__disabled-time brz-wp__postinfo__disabled-comments brz-css-dq52aa brz-css-1dq29bg\" data-brz-custom-id=\"xV1VkdsE1Gz2\">\n<div style=\"min-height:20px\"><\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1sdimue brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"ozxUQjKSLmeg\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mt-lg-33 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-hYqiT\" data-generated-css=\"brz-css-dpHcH\" data-uniq-id=\"m3gN2\"><span class=\"brz-cp-color2\">When it comes to browsing the web, Google and Bing are often the first names that come to mind. But there is a lesser-known giant that dominates a vast territory: Yandex. So what is it ? Nicknamed the \u201cRussian Google\u201d, this search engine is very popular in Russia, even more than Google itself! If your goal is to capture the attention of the Russian market, Yandex should be your focus. Curious to know how to get your website visible on this Russian search engine? I explain everything to you in this article.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-qmcnho brz-wrapper\">\n<div class=\"brz-wp-shortcode brz-css-n1i95p\" data-brz-custom-id=\"gGYcytMR8nEc\">\n<div>  \r\n    \r\n<div id=\"wpj-jtoc\" class=\"wpj-jtoc wpj-jtoc--main --jtoc-the-content --jtoc-theme-wikipedia --jtoc-headings-overflow-hidden-ellipsis --jtoc-title-align-left --jtoc-toggle-icon --jtoc-toggle-position-left --jtoc-toggle-1 --jtoc-header-as-toggle --jtoc-headings-full-row-clickable --jtoc-has-custom-styles --jtoc-is-folded --jtoc-animate --jtoc-align-left\" >\r\n  <!-- TOC -->\r\n        <div class=\"wpj-jtoc--toc wpj-jtoc--toc-inline\" >\r\n              <div class=\"wpj-jtoc--header\">\r\n        <div class=\"wpj-jtoc--header-main\">\r\n                    <div class=\"wpj-jtoc--title\">\r\n                        <span class=\"wpj-jtoc--title-label\">Summary<\/span>\r\n          <\/div>\r\n                                <div class=\"wpj-jtoc--toggle-wrap\">\r\n                                                          <div class=\"wpj-jtoc--toggle-box\">\r\n                  <div class=\"wpj-jtoc--toggle\"><\/div>\r\n                <\/div>\r\n                          <\/div>\r\n                  <\/div>\r\n      <\/div>\r\n            <div class=\"wpj-jtoc--body\">\r\n            <nav class=\"wpj-jtoc--nav\">\r\n        <ol class=\"wpj-jtoc--items\"><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h2\" data-depth=\"2\">\r\n                                                <a href=\"#1\"  title=\"Qu\u2019est-ce que Yandex ? \" data-numeration=\"1\">Qu\u2019est-ce que Yandex ? <\/a>\r\n                    <\/div><ol class=\"wpj-jtoc--items\"><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#2\"  title=\"Yandex, c\u2019est quoi ?\" data-numeration=\"1.1\">Yandex, c\u2019est quoi ?<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#3\"  title=\"Quels services Yandex offre-t-il pour les entreprises ? \" data-numeration=\"1.2\">Quels services Yandex offre-t-il pour les entreprises ? <\/a>\r\n                    <\/div><\/li><\/ol><\/li><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h2\" data-depth=\"2\">\r\n                                                <a href=\"#4\"  title=\"Why use Yandex? \" data-numeration=\"2\">Why use Yandex? <\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h2\" data-depth=\"2\">\r\n                                                <a href=\"#5\"  title=\"What is Yandex Webmaster Tools? \" data-numeration=\"3\">What is Yandex Webmaster Tools? <\/a>\r\n                    <\/div><ol class=\"wpj-jtoc--items\"><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#6\"  title=\"Tools for site owners on Yandex\" data-numeration=\"3.1\">Tools for site owners on Yandex<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#7\"  title=\"What are Yandex Webmaster Tools used for?\" data-numeration=\"3.2\">What are Yandex Webmaster Tools used for?<\/a>\r\n                    <\/div><\/li><\/ol><\/li><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h2\" data-depth=\"2\">\r\n                                                <a href=\"#8\"  title=\"How to index your site on Yandex? \" data-numeration=\"4\">How to index your site on Yandex? <\/a>\r\n                    <\/div><ol class=\"wpj-jtoc--items\"><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#9\"  title=\"# 1 Create your Yandex account\" data-numeration=\"4.1\"># 1 Create your Yandex account<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#10\"  title=\"# 2 Add your website\" data-numeration=\"4.2\"># 2 Add your website<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#11\"  title=\"# 3 Check site ownership\" data-numeration=\"4.3\"># 3 Check site ownership<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#12\"  title=\"# 4 Configure site settings\" data-numeration=\"4.4\"># 4 Configure site settings<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#13\"  title=\"# 5 Analyze the data \" data-numeration=\"4.5\"># 5 Analyze the data <\/a>\r\n                    <\/div><\/li><\/ol><\/li><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h2\" data-depth=\"2\">\r\n                                                <a href=\"#14\"  title=\"Optimiser votre site pour le SEO sur Yandex\" data-numeration=\"5\">Optimiser votre site pour le SEO sur Yandex<\/a>\r\n                    <\/div><ol class=\"wpj-jtoc--items\"><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#15\"  title=\"Le pouvoir de la g\u00e9olocalisation \" data-numeration=\"5.1\">Le pouvoir de la g\u00e9olocalisation <\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#16\"  title=\"Adaptez votre contenu au march\u00e9 russe\" data-numeration=\"5.2\">Adaptez votre contenu au march\u00e9 russe<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#17\"  title=\"Pourquoi les liens locaux comptent pour Yandex ?\" data-numeration=\"5.3\">Pourquoi les liens locaux comptent pour Yandex ?<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#18\"  title=\"Votre site en version express\" data-numeration=\"5.4\">Votre site en version express<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#19\"  title=\"Un \u0153il sur le comportement des utilisateurs \" data-numeration=\"5.5\">Un \u0153il sur le comportement des utilisateurs <\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h3\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h3\" data-depth=\"3\">\r\n                                                <a href=\"#20\"  title=\"Pas de tricherie \" data-numeration=\"5.6\">Pas de tricherie <\/a>\r\n                    <\/div><\/li><\/ol><\/li><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h2\" data-depth=\"2\">\r\n                                                <a href=\"#21\"  title=\"What you must remember\" data-numeration=\"6\">What you must remember<\/a>\r\n                    <\/div><\/li><li class=\"wpj-jtoc--item --jtoc-h2\">\r\n        <div class=\"wpj-jtoc--item-content --jtoc-h2\" data-depth=\"2\">\r\n                                                <a href=\"#22\"  title=\"\" data-numeration=\"7\"><\/a>\r\n                    <\/div><\/li><\/ol>      <\/nav>\r\n          <\/div>\r\n      <\/div>\r\n    <\/div>\r\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"_fxy559GQbvzt\" class=\"brz-section brz-css-re3piy\">\n<div class=\"brz-section__content brz-section--boxed brz-css-mrhewl brz-css-7jt3xq\" data-brz-custom-id=\"wo8wrh5QV8Jx\">\n<div class=\"brz-container brz-css-vfiku9 brz-css-176di34\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-15dn939 brz-wrapper\">\n<div class=\"brz-image brz-css-m5s760 brz-css-1geu3r1\" data-brz-custom-id=\"l_i9nVPZnur_\"><img decoding=\"async\" class=\"brz-img\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/uploads\/brizy\/imgs\/Yandex-cest-quoi-1-scaled-636x466x0x38x636x427x1715073240.jpg\" alt=\"\" loading=\"lazy\"><\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"ysIlrcrMkVZS\">\n<div data-brz-translate-text=\"1\">\n<h2 class=\"brz-fs-xs-29 brz-tp-xs-empty brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mb-lg-0 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-44 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_3 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-css-cGoVS\" data-generated-css=\"brz-css-x8xxG\" data-uniq-id=\"dwy0M\"><strong style=\"opacity: 1\">What is Yandex? <\/strong><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"r0y4tAQz3J61\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mb-lg-0 brz-mb-xs-15 brz-mt-xs-7 brz-fsft-xs-0 brz-fwdth-xs-100 brz-vfw-xs-400 brz-lh-xs-1_3 brz-ls-xs-m_0_1 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-25 brz-tp-xs-empty brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-30 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_3 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-mt-lg-30 brz-css-tonz1\" data-generated-css=\"brz-css-cTgqW\" data-uniq-id=\"qnWy3\"><span class=\"brz-cp-color2\">What is Yandex?<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-sdgs4g brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"gFozXToKGrLl\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-lh-xs-1_7 brz-ls-xs-0_7 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-16 brz-tp-xs-empty brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-text-lg-left brz-mt-lg-33 brz-css-xbYBf\" data-uniq-id=\"tPAWz\" data-generated-css=\"brz-css-lrqmK\"><span>Yandex, often nicknamed the \u201c<\/span><a class=\"link--external brz-cp-color5\" href=\"https:\/\/ya.ru\/?utm_referrer=https%3A%2F%2Ffr.wikipedia.org%2F\" data-brz-link-type=\"external\" target=\"_blank\" rel=\"noopener\"> <\/a><a class=\"brz-cp-color5 link--external\" href=\"https:\/\/yandex.com\/\" data-brz-link-type=\"external\" target=\"_blank\" rel=\"noopener\">Google of Russia<\/a><span class=\"brz-cp-color5 brz-span\"> <\/span><span class=\"brz-cp-color7 brz-span\">\u00bb<\/span><span class=\"brz-span\">,<\/span><span> is the <\/span><strong>4th most used search engine in the world<\/strong><span>. Founded in 1997 by <\/span><strong>Arkady Volozh<\/strong><span> And <\/span><strong>Ilya Segalovich<\/strong><span>, Yandex dominates the Russian market with more than <\/span><strong>65 %<\/strong><span> market share (reliablesoft.net). In 2011, Yandex made a splash by going public on the NASDAQ, asserting its status as a technology giant. But Yandex didn&#039;t stop there. The company has also spread its wings beyond Russia, offering localized versions of its services in Turkey, Belarus and Kazakhstan. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"rAG1DQlX3uJW\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-lg-30 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_3 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-30 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-tp-xs-empty brz-fs-xs-25 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mt-xs-7 brz-mb-xs-15 brz-mb-lg-0 brz-css-s8pk2\" data-uniq-id=\"hHyZl\" data-generated-css=\"brz-css-gjAef\"><span class=\"brz-cp-color2\">Quels services Yandex offre-t-il pour les entreprises ? <\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-z9en7h brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"yRDNHcDRgKFe\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mt-lg-33 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-nmglt\" data-generated-css=\"brz-css-cQQst\" data-uniq-id=\"tPK0U\"><span>It should be noted that it is the Swiss army knife of the Russian web, not just a search engine! Here are some of the flagship services offered by this Russian platform:<\/span><\/p>\n<ul>\n<li class=\"brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-mt-lg-33 brz-css-vElWI\" data-generated-css=\"brz-css-aLib4\" data-uniq-id=\"of3qR\"><strong>Web search: <\/strong><span>Yandex offers a comprehensive search engine using advanced algorithms, as well as image and video search tailored to Russian-speaking users.<\/span><\/li>\n<li class=\"brz-mt-lg-0 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-llbBd\" data-generated-css=\"brz-css-ea8bz\" data-uniq-id=\"vAuM0\"><strong>Yandex.Maps<\/strong><span> : a GPS mapping and navigation service.<\/span><\/li>\n<li class=\"brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-mt-lg-0 brz-css-jAJbi\" data-generated-css=\"brz-css-uHZl3\" data-uniq-id=\"vbpjY\"><strong>Yandex.Mail<\/strong><span> : a spam-free, secure and reliable inbox.<\/span><\/li>\n<li class=\"brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-mt-lg-0 brz-css-m3kRb\" data-generated-css=\"brz-css-s3Ds5\" data-uniq-id=\"fbxBH\"><strong>Yandex.Metrica<\/strong><span> : Russian Google Analytics to analyze your website traffic.<\/span><\/li>\n<li class=\"brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-mt-lg-0 brz-css-na1UP\" data-generated-css=\"brz-css-zHEO9\" data-uniq-id=\"xZpCr\"><strong>Yandex.Direct<\/strong><span> : a platform for managing online advertising campaigns.<\/span><\/li>\n<li class=\"brz-mt-lg-0 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-mxA42\" data-generated-css=\"brz-css-rQIyW\" data-uniq-id=\"dqy_1\"><strong>Yandex.Market<\/strong><span> : an online market to find and buy a multitude of products. <\/span><\/li>\n<li class=\"brz-mt-lg-0 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-fU6yX\" data-generated-css=\"brz-css-jaMVF\" data-uniq-id=\"w_CYW\"><strong>Yandex.Translate<\/strong><span> : an instant translation service.<\/span><\/li>\n<\/ul>\n<p class=\"brz-mt-lg-33 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-aV_gh\" data-generated-css=\"brz-css-ih9Yd\" data-uniq-id=\"p7FK4\"><span>In addition to these services, Yandex also invests in cutting-edge technologies like autonomous vehicles and artificial intelligence (AI), making it a major player in technological innovation. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-sk6b1r brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"bWFTwNfUWDrk\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-ocdLI\" data-uniq-id=\"pewtp\" data-generated-css=\"brz-css-iNuQZ\"><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-xHd9Z\" data-uniq-id=\"zAW0u\" data-generated-css=\"brz-css-mnV24\"><strong>Additional resources:<\/strong><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-t5HGM\" data-uniq-id=\"vcMet\" data-generated-css=\"brz-css-bq7_p\"><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-mm9ax\" data-uniq-id=\"cp6p1\" data-generated-css=\"brz-css-qpEnn\"><span>A detailed overview of Yandex&#039;s history, services and recent developments: <\/span><a class=\"link--external\" href=\"https:\/\/fr.wikipedia.org\/wiki\/Yandex\" data-brz-link-type=\"external\" target=\"_blank\" rel=\"noopener\">https:\/\/fr.wikipedia.org\/wiki\/Yandex<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"zfkLLprdql9G\">\n<div data-brz-translate-text=\"1\">\n<h2 class=\"brz-tp-lg-heading2 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_3 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-44 brz-ft-google brz-ff-palanquin brz-mb-lg-0 brz-fsft-xs-0 brz-fwdth-xs-100 brz-vfw-xs-400 brz-lh-xs-1_3 brz-ls-xs-m_0_1 brz-fw-xs-400 brz-fss-xs-px brz-tp-xs-empty brz-fs-xs-29 brz-mt-lg-40 brz-css-s07rB\" data-uniq-id=\"wxGdY\" data-generated-css=\"brz-css-rtkkR\"><strong style=\"opacity: 1\">Why use Yandex? <\/strong><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-19ie9qo brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"ypx2pJnO_rAJ\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-lh-xs-1_7 brz-ls-xs-0_7 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-16 brz-tp-xs-empty brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-text-lg-left brz-mt-lg-33 brz-css-r_2hn\" data-uniq-id=\"no0M9\" data-generated-css=\"brz-css-d2Kzu\"><span>If your goal is to <\/span><strong>conquer the Russian market<\/strong><span>, Yandex becomes essential. Thanks to its ability to adapt to <\/span><strong>local specificities<\/strong><span>, this search engine understands the Russian language and cultural nuances better than any other, giving you a clear advantage in reaching this target audience. Compared to Google, it is <\/span><strong>less saturated with content and ads<\/strong><span>, which allows you to<\/span><strong> stand out<\/strong><span> more easily and obtain better natural referencing (SEO). In addition, advertising campaigns are generally less expensive with a <\/span><strong>Lower cost per click (CPC)<\/strong><span>. Clearly, if you want your business to flourish in Russia, Yandex is your best choice! <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1aurqw4 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"kqppQZnsNC5w\">\n<div data-brz-translate-text=\"1\">\n<h2 class=\"brz-fs-xs-25 brz-tp-xs-empty brz-fsft-xs-0 brz-fwdth-xs-100 brz-vfw-xs-400 brz-lh-xs-1_3 brz-ls-xs-m_0_1 brz-fw-xs-400 brz-fss-xs-px brz-mb-lg-29 brz-mt-lg-50 brz-mt-xs-0 brz-tp-lg-empty brz-ff-palanquin_dark brz-ft-google brz-fs-lg-44 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_3 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-css-bqCcl\" data-generated-css=\"brz-css-eg41y\" data-uniq-id=\"il7WM\"><span class=\"brz-span\">What is Yandex Webmaster Tools? <\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"vrzxbKCpY9nh\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-lg-30 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_3 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-30 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-tp-xs-empty brz-fs-xs-25 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mt-xs-7 brz-mb-xs-15 brz-mb-lg-0 brz-css-oZZ05\" data-uniq-id=\"clu1V\" data-generated-css=\"brz-css-yoNb0\"><span class=\"brz-cp-color2\">Tools for site owners on Yandex<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-s2im66 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"fsctQmHnkpPh\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mt-lg-33 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-tS2i9\" data-generated-css=\"brz-css-v1kDY\" data-uniq-id=\"gNfMz\"><span>Webmaster Tools is <\/span><strong>a free toolbox<\/strong><span> to help <\/span><strong>website owners<\/strong><span> to manage and optimize their presence on the Russian search engine. Better visibility and performance! <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"yCsmi8l2Y7MH\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mb-lg-0 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_3 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-30 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-tp-xs-empty brz-fs-xs-25 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mt-xs-7 brz-mb-xs-15 brz-mt-lg-30 brz-css-fGBbP\" data-uniq-id=\"xYGYS\" data-generated-css=\"brz-css-lK8wr\"><span class=\"brz-cp-color2\">What are Yandex Webmaster Tools used for?<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-8jlmwa brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"mm_iDP472Nf_\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mt-lg-33 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-clSG8\" data-generated-css=\"brz-css-pqrjL\" data-uniq-id=\"xjNH9\"><strong>With this toolbox<\/strong><span>, you can easily:<\/span><\/p>\n<ul>\n<li class=\"brz-mt-lg-33 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-bcp-color2 brz-css-mFKYC\" data-generated-css=\"brz-css-uauGc\" data-uniq-id=\"rBZ4K\"><span>Check the indexing of your site pages by YandexBot (the Russian search engine crawler).<\/span><\/li>\n<li class=\"brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-mt-lg-0 brz-bcp-color2 brz-css-k0lXN\" data-generated-css=\"brz-css-x5pic\" data-uniq-id=\"zjmDG\"><span>Identify technical problems.<\/span><\/li>\n<li class=\"brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-mt-lg-0 brz-bcp-color2 brz-css-sYcqT\" data-generated-css=\"brz-css-yICjC\" data-uniq-id=\"fJoQv\"><span>Analyze search queries that attract traffic.<\/span><\/li>\n<li class=\"brz-mt-lg-0 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-bcp-color2 brz-css-wvtIw\" data-generated-css=\"brz-css-l7V9q\" data-uniq-id=\"o6dFw\"><span>Receive alerts for security concerns. <\/span><\/li>\n<li class=\"brz-mt-lg-0 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-bcp-color2 brz-css-lrYKi\" data-generated-css=\"brz-css-l6iAZ\" data-uniq-id=\"f6zHQ\"><span>Track your site&#039;s performance with detailed reports. <\/span><\/li>\n<\/ul>\n<p class=\"brz-mt-lg-0 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-ruiTB\" data-generated-css=\"brz-css-buuUp\" data-uniq-id=\"novAG\"><span> <\/span><\/p>\n<p class=\"brz-mt-lg-0 brz-text-lg-left brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-16 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0_7 brz-lh-xs-1_7 brz-css-zTdWf\" data-generated-css=\"brz-css-gNIL2\" data-uniq-id=\"zWPvC\"><span>Webmaster Tools helps you optimize your content to better meet the expectations of the Russian audience and increases your chances of ranking <\/span><strong>at the top of search results<\/strong><span>. This will allow you to generate a <\/span><strong>targeted traffic from Russia<\/strong><span>. <\/span><span style=\"background-color: initial\">You will have understood, the Russian alternative to Google is a precious ally for your <\/span><strong style=\"background-color: initial\">SEO strategy<\/strong><span style=\"background-color: initial\">.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1h6weqa brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"nl01BllNSrg1\">\n<div data-brz-translate-text=\"1\">\n<h2 class=\"brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_3 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-44 brz-ft-google brz-ff-palanquin_dark brz-tp-lg-empty brz-mt-xs-0 brz-mt-lg-50 brz-mb-lg-29 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-tp-xs-empty brz-fs-xs-25 brz-css-gu00k\" data-uniq-id=\"aG5l2\" data-generated-css=\"brz-css-kcZf4\"><span class=\"brz-span\">How to index your site on Yandex? <\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-txcsl6 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"recMnLxp2lFb\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-text-lg-left brz-lh-sm-1_9 brz-lh-xs-1_9 brz-fs-sm-15 brz-fs-xs-15 brz-fw-sm-400 brz-fw-xs-400 brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-css-nsylw\" data-uniq-id=\"e2LQk\" data-generated-css=\"brz-css-svCcF\"><span>Here are now 5 steps to <\/span><strong>connect your site to Yandex Webmaster Tools<\/strong><span>, which will allow you to monitor and optimize the presence of your site on the Russian search engine.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"jTd55w4_r84p\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-lg-50 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_3 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-30 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-mb-lg-29 brz-tp-xs-empty brz-fs-xs-25 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mt-xs-7 brz-mb-xs-15 brz-css-tvJRG\" data-uniq-id=\"x7YbA\" data-generated-css=\"brz-css-bM3_P\"><span class=\"brz-cp-color3 brz-pre-population-visible\"># 1 <\/span><span class=\"brz-cp-color3\">Create your Yandex account<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1ratcht brz-wrapper\">\n<div class=\"brz-image brz-css-mk41kq brz-css-1sc4qcq\" data-brz-custom-id=\"rTKeIZS6dW9j\"><img decoding=\"async\" class=\"brz-img\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/uploads\/brizy\/imgs\/creer-un-compte-Yandex-2-835x378x90x0x746x337x1715096203.jpg\" alt=\"\" loading=\"lazy\"><\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1lrvoya brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"rfVYwFMWKCa2\">\n<div data-brz-translate-text=\"1\">\n<ol>\n<li class=\"brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-fw-xs-400 brz-fw-sm-400 brz-fs-xs-15 brz-fs-sm-15 brz-lh-xs-1_9 brz-lh-sm-1_9 brz-text-lg-left brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-lg-empty brz-css-yLUr7\" data-generated-css=\"brz-css-jjFGu\" data-uniq-id=\"s5GEC\"><span>Go to the Yandex Webmaster Tools website:<\/span><span class=\"brz-cp-color2\"> <\/span><a class=\"link--external brz-cp-color5\" href=\"https:\/\/yandex.com\/\" data-brz-link-type=\"external\" target=\"_blank\" rel=\"noopener\">Yandex.com<\/a><\/li>\n<li class=\"brz-bcp-color2 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-fw-xs-400 brz-fw-sm-400 brz-fs-xs-15 brz-fs-sm-15 brz-lh-xs-1_9 brz-lh-sm-1_9 brz-text-lg-left brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-lg-empty brz-css-xcCTV\" data-generated-css=\"brz-css-j76nf\" data-uniq-id=\"dCI7T\"><span>Click on<\/span><strong> \u201cLogin\u201d<\/strong><span> if you already have a Yandex account, or on <\/span><strong>&quot; Registration &quot;<\/strong><span> to create a new account. <\/span><\/li>\n<\/ol>\n<p class=\"brz-bcp-color2 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-fw-xs-400 brz-fw-sm-400 brz-fs-xs-15 brz-fs-sm-15 brz-lh-xs-1_9 brz-lh-sm-1_9 brz-text-lg-left brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-lg-empty brz-css-jKoII\" data-generated-css=\"brz-css-ySYjd\" data-uniq-id=\"rb2DZ\"><span> <\/span><\/p>\n<p class=\"brz-bcp-color2 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-fw-xs-400 brz-fw-sm-400 brz-fs-xs-15 brz-fs-sm-15 brz-lh-xs-1_9 brz-lh-sm-1_9 brz-text-lg-left brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-tp-lg-empty brz-css-racxo\" data-generated-css=\"brz-css-nSQJ_\" data-uniq-id=\"qdyq9\"><span>Follow the instructions to register.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"woFmLH00NqJe\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-xs-13 brz-fsft-xs-0 brz-fwdth-xs-100 brz-vfw-xs-400 brz-lh-xs-1_3 brz-ls-xs-m_0_1 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-25 brz-tp-xs-empty brz-mt-lg-49 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-30 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_3 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-mb-lg-26 brz-css-soTRC\" data-generated-css=\"brz-css-wB3wZ\" data-uniq-id=\"nVYS2\"><span class=\"brz-cp-color3 brz-pre-population-visible\"># 2 <\/span><span class=\"brz-cp-color3\">Add your website<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1esx4gk brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"zfNzkE0XxYDk\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-text-lg-left brz-lh-sm-1_9 brz-lh-xs-1_9 brz-fs-sm-15 brz-fs-xs-15 brz-fw-sm-400 brz-fw-xs-400 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-bcp-color2 brz-css-sikaX\" data-uniq-id=\"t0gbG\" data-generated-css=\"brz-css-hpnQU\"><span>Once logged in, navigate to<\/span><span class=\"brz-cp-color2\"> <\/span><a class=\"link--external brz-cp-color5\" href=\"https:\/\/webmaster.yandex.com\/welcome\/\" data-brz-link-type=\"external\" target=\"_blank\" rel=\"noopener\">Yandex Webmaster website<\/a><span class=\"brz-cp-color2\">.<\/span><\/p>\n<p class=\"brz-text-lg-left brz-lh-sm-1_9 brz-lh-xs-1_9 brz-fs-sm-15 brz-fs-xs-15 brz-fw-sm-400 brz-fw-xs-400 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-bcp-color2 brz-css-hps61\" data-uniq-id=\"pNJPp\" data-generated-css=\"brz-css-gqifA\"><span class=\"brz-cp-color2\"> <\/span><\/p>\n<ol>\n<li class=\"brz-bcp-color2 brz-text-lg-left brz-lh-sm-1_9 brz-lh-xs-1_9 brz-fs-sm-15 brz-fs-xs-15 brz-fw-sm-400 brz-fw-xs-400 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-css-tvcdE\" data-uniq-id=\"olvlN\" data-generated-css=\"brz-css-qoI5N\"><span>Click on <\/span><strong>\u201cAdd a site\u201d<\/strong><span> and enter the full URL of your website in the field provided.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-text-lg-left brz-lh-sm-1_9 brz-lh-xs-1_9 brz-fs-sm-15 brz-fs-xs-15 brz-fw-sm-400 brz-fw-xs-400 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-css-seFVE\" data-uniq-id=\"vD4pb\" data-generated-css=\"brz-css-dh_vV\"><span>Click on <\/span><strong>&quot; Add &quot;<\/strong><span>.<\/span><\/li>\n<\/ol>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-6nxsjq brz-wrapper\">\n<div class=\"brz-image brz-css-wbfpv6\" data-brz-custom-id=\"tB3YArkqYM39\"><img decoding=\"async\" class=\"brz-img\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/uploads\/brizy\/imgs\/ajouter-un-site-Yandex-786x359x0x0x786x359x1715096705.jpg\" alt=\"\" loading=\"lazy\"><\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-j55a89 brz-wrapper\">\n<div class=\"brz-image brz-css-18r4rw5\" data-brz-custom-id=\"wJjWLVW0Gmm7\"><img decoding=\"async\" class=\"brz-img\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/uploads\/brizy\/imgs\/adresse-du-site-sur-Yandex-794x359x4x0x786x359x1715096859.jpg\" alt=\"\" loading=\"lazy\"><\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"j1sJGFBVWeeg\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-xs-0 brz-fsft-xs-0 brz-fwdth-xs-100 brz-vfw-xs-400 brz-lh-xs-1_3 brz-ls-xs-m_0_1 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-25 brz-tp-xs-empty brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_3 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-30 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-mb-lg-0 brz-mt-lg-48 brz-css-xwknV\" data-uniq-id=\"eDzit\" data-generated-css=\"brz-css-iyuSM\"><span class=\"brz-cp-color3 brz-pre-population-visible\"># 3 <\/span><span class=\"brz-cp-color3\">Check site ownership<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"wKUIZK9C3Jpz\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-bcp-color2 brz-mb-lg-33 brz-mt-lg-29 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-css-yvNA_\" data-uniq-id=\"e4AiN\" data-generated-css=\"brz-css-bnh84\"><span>Yandex will ask you to <\/span><strong>confirm that you are the owner of the site<\/strong><span>. You will have the choice between several verification methods:<\/span><\/p>\n<ul>\n<li class=\"brz-mb-lg-0 brz-mt-lg-0 ql-indent-1 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-bcp-color2 brz-css-yMWvh\" data-uniq-id=\"nkpSx\" data-generated-css=\"brz-css-s857z\"><span>Download <\/span><strong>an HTML file<\/strong><span> provided by the search engine and place it at the root of your website.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-mt-lg-0 brz-mb-lg-0 ql-indent-1 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-css-lBHVZ\" data-uniq-id=\"paFDj\" data-generated-css=\"brz-css-c3Rzq\"><span>Add <\/span><strong>a meta tag<\/strong><span> in the section of your site.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-mt-lg-0 brz-mb-lg-0 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google ql-indent-1 brz-css-zWRPq\" data-uniq-id=\"bbjil\" data-generated-css=\"brz-css-wFvIL\"><span>To use <\/span><strong>a DNS record<\/strong><span> to prove ownership through your domain provider.<\/span><\/li>\n<\/ul>\n<p class=\"brz-mb-lg-33 brz-mt-lg-29 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-bcp-color2 brz-css-a_u9a\" data-uniq-id=\"o_G6L\" data-generated-css=\"brz-css-g1ss7\"><span>Choose the method that suits you best and follow the instructions provided by the Russian search engine. <\/span><\/p>\n<p class=\"brz-mt-lg-29 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-bcp-color2 brz-mb-lg-0 brz-css-jFC1a\" data-uniq-id=\"aTGfl\" data-generated-css=\"brz-css-oReex\"><span>\u27a1\ufe0f Personally, I find that adding <\/span><strong><em><u>the meta tag <\/u><\/em><\/strong><span> East<\/span><strong> the simplest solution<\/strong><span>. <\/span><\/p>\n<p class=\"brz-mt-lg-29 brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-bcp-color2 brz-mb-lg-0 brz-css-gsHPq\" data-uniq-id=\"nAFu6\" data-generated-css=\"brz-css-dP70i\"><span>If you use <\/span><strong>WordPress<\/strong><span>, I recommend you to install and activate the plugin <\/span><strong>RankMath<\/strong><span>. It is a free SEO plugin for WordPress. It will help you optimize your content and website for search engines, including Yandex. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"uoN9WKS3mltj\">\n<div data-brz-translate-text=\"1\">\n<ol>\n<li class=\"brz-mb-lg-0 brz-bcp-color2 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-lh-lg-1_7 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-mt-lg-29 brz-css-zRlPd\" data-generated-css=\"brz-css-uhgRd\" data-uniq-id=\"ovVmg\"><span>Copy the meta tag code from Yandex Webmaster Tools.<\/span><\/li>\n<li class=\"brz-mb-lg-0 brz-bcp-color2 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-lh-lg-1_7 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-mt-lg-29 brz-css-xq_gM\" data-generated-css=\"brz-css-ooBhv\" data-uniq-id=\"evPu7\"><span>Go to the RankMath extension and go down to the section <\/span><strong>\u201cGeneral settings \u2192 Webmaster tools\u201d<\/strong><span>.<\/span><\/li>\n<\/ol>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1mstc90 brz-wrapper\">\n<div class=\"brz-image brz-css-jpq9i3\" data-brz-custom-id=\"qyC3rV8aVHJt\"><img decoding=\"async\" class=\"brz-img\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/uploads\/brizy\/imgs\/Yandex-meta-tag-786x359x0x0x786x359x1715098321.jpg\" alt=\"\" loading=\"lazy\"><\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"nFzhcy0mScPu\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-text-lg-center brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_7 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-14 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-mt-lg-0 brz-mb-lg-0 brz-bcp-color2 brz-css-yYbo4\" data-generated-css=\"brz-css-wk9nJ\" data-uniq-id=\"p46Xt\"><span class=\"brz-cp-color7\">Screenshot: meta tag tag on Yandex to copy<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1v2m5as brz-wrapper\">\n<div class=\"brz-image brz-css-1ddds0k\" data-brz-custom-id=\"mVOdY3TF9kZc\"><img decoding=\"async\" class=\"brz-img\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/uploads\/brizy\/imgs\/Rankmath-seo-Yandex-914x363x5x0x905x363x1715111620.png\" alt=\"\" loading=\"lazy\"><\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"gKehpu7BV0mB\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-bcp-color2 brz-mb-lg-0 brz-mt-lg-0 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-14 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-text-lg-center brz-css-aiRIq\" data-uniq-id=\"pt_UU\" data-generated-css=\"brz-css-cdMd5\"><span class=\"brz-cp-color7\">Screenshot : <\/span><span class=\"brz-cp-color7\">meta tag tag to paste in \u201c <\/span><span class=\"brz-cp-color7\">Yandex Verification ID \u00bb on RankMath<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"i0ScujLs_AQS\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mb-lg-0 brz-bcp-color2 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-lh-lg-1_7 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-mt-lg-29 brz-css-w3oK0\" data-generated-css=\"brz-css-amYLu\" data-uniq-id=\"s9Ul4\"><span>3. Paste your meta tag in the <\/span><strong>Yandex verification ID field<\/strong><span> and click <\/span><strong>&quot; Save Changes &quot;<\/strong><span>.<\/span><\/p>\n<p class=\"brz-mb-lg-0 brz-bcp-color2 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-lh-lg-1_7 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-mt-lg-29 brz-css-cHwVo\" data-generated-css=\"brz-css-fLMHV\" data-uniq-id=\"ii5zM\"><span>4. Next, go back to the Webmaster Tools tool and click on <\/span><strong>&quot; Check &quot;<\/strong><span> for confirmation of the change. The verification may take a few hours, as the Russian search engine needs to crawl your website and identify the meta tag. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"oAdnKcPbGxeV\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mb-lg-0 brz-bcp-color2 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-lh-lg-1_7 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-mt-lg-29 brz-css-lXHNg\" data-generated-css=\"brz-css-mA971\" data-uniq-id=\"rzCJk\"><span>\ud83d\udca1 And with <\/span><strong>the plugin<\/strong><span> <\/span><strong>Yoast SEO<\/strong><span>, how it works ? It&#039;s just as simple. Go to your WordPress dashboard, then navigate to \u201cSEO\u201d followed by \u201cGeneral.\u201d Then select the \u201cWebmaster Tools\u201d tab. In the \u201cYandex\u201d section, insert the verification code that you copied earlier. To finish, click \u201cSave Changes\u201d.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"eOGMD746yaZ5\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-xs-15 brz-fsft-xs-0 brz-fwdth-xs-100 brz-vfw-xs-400 brz-lh-xs-1_3 brz-ls-xs-m_0_1 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-25 brz-tp-xs-empty brz-mb-lg-0 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_7 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-30 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-mt-lg-40 brz-css-cokLM\" data-generated-css=\"brz-css-lhp65\" data-uniq-id=\"efNlv\"><span class=\"brz-cp-color3 brz-pre-population-visible\"># 4 <\/span><span class=\"brz-cp-color3\">Configure site settings<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-8ij425 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"o2Dan4WeYsxx\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-oKyMm\" data-uniq-id=\"mijGv\" data-generated-css=\"brz-css-enSjg\"><span class=\"brz-cp-color2\"> <\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-dbHPe\" data-uniq-id=\"xxejP\" data-generated-css=\"brz-css-qXqUY\"><span>After verification, you will be asked to <\/span><strong>confirm your e-mail address<\/strong><span>. And there you have it, you are ready to explore the different tabs and options available in Yandex Webmaster Tools! <\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-xcJVB\" data-uniq-id=\"nZKfi\" data-generated-css=\"brz-css-vczrM\"><span> <\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-xAeJn\" data-uniq-id=\"duCE6\" data-generated-css=\"brz-css-uPbDR\"><span>NOW :<\/span><\/p>\n<ol>\n<li class=\"brz-bcp-color2 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-ad55F\" data-uniq-id=\"sUC14\" data-generated-css=\"brz-css-hk1Mg\"><span>Configure geolocation settings if you are specifically targeting certain regions.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-hhtNt\" data-uniq-id=\"fc6xA\" data-generated-css=\"brz-css-s8LgA\"><span>Submit <\/span><strong>a sitemap<\/strong><span> to help Yandex better index your site. This is done via the tab <\/span><strong>\u201cIndexing\u201d<\/strong><span> where you will add the URL of your sitemap.<\/span><\/li>\n<\/ol>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1veahn brz-wrapper\">\n<div class=\"brz-image brz-css-12efqhc\" data-brz-custom-id=\"xEUEvh7FOV97\"><img decoding=\"async\" class=\"brz-img\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/uploads\/brizy\/imgs\/sitemap-yandex-995x177x0x0x995x177x1715115291.jpg\" alt=\"\" loading=\"lazy\"><\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1qeqztu brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"kqu1lKzfaWWB\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-j7u_R\" data-uniq-id=\"oLtNu\" data-generated-css=\"brz-css-uxaLl\"><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-tBXuw\" data-uniq-id=\"hLXgO\" data-generated-css=\"brz-css-o3Ea2\"><span>Are you looking for the address of your sitemap? Usually you can find it at the standard URL, like <\/span><strong>www.sitename.com\/sitemap.xml<\/strong><span>. C&rsquo;est l\u00e0 que la plupart des sites web mettent leur sitemap, alors c&rsquo;est un bon point de d\u00e9part ! Retrouvez un article enti\u00e8rement d\u00e9di\u00e9 \u00e0 ce sujet <\/span><a class=\"link--external brz-cp-color5\" href=\"https:\/\/www.ouiscribe.com\/en\/comment-trouver-le-sitemap-dun-site\/\" data-brz-link-type=\"external\">here<\/a><span>.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"cFVwibqYAsoj\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-lg-40 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-30 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_7 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-mb-lg-0 brz-tp-xs-empty brz-fs-xs-25 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mt-xs-15 brz-css-nKh0I\" data-uniq-id=\"fBMCu\" data-generated-css=\"brz-css-cRZg1\"><span class=\"brz-pre-population-visible brz-cp-color3\"># 5 <\/span><span class=\"brz-cp-color3\">Analyze the data <\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-hi1577 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"lNo1LF5IV0jH\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-ybT2K\" data-uniq-id=\"gxGmL\" data-generated-css=\"brz-css-pVj6X\"><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-bRL0A\" data-uniq-id=\"gRkGr\" data-generated-css=\"brz-css-rrM8p\"><span>Use Russian search engine reports and tools to <\/span><strong>monitor your site performance<\/strong><span>. You will be able to analyze traffic, spot indexing errors, identify keywords that are performing well, and much more. For a more detailed analysis, also include <\/span><strong>the SEO tool<\/strong><span> <\/span><strong>Yandex Metrica<\/strong><span>, the Russian equivalent of Google Analytics. Finally, don&#039;t forget that to guarantee optimal indexing, <\/span><strong>the quality of the content<\/strong><span> is the ultimate key!<\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-r9lKh\" data-uniq-id=\"lvgbJ\" data-generated-css=\"brz-css-yn8pX\"><span> <\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-text-lg-left brz-css-wPUxH\" data-uniq-id=\"yluyc\" data-generated-css=\"brz-css-jN3Ze\"><span>Please note: even if Yandex is in Russia, as soon as you manage data from EU residents, the <\/span><strong>GDPR<\/strong><span> (General Data Protection Regulation)<\/span><span> <\/span><span>requires you to secure this data, collect clear consent and be transparent about its use.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-npi034 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"kDdGfUloiKsc\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-v_n4A\" data-uniq-id=\"o7jYh\" data-generated-css=\"brz-css-ufStq\"><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-hGsOS\" data-uniq-id=\"oVTCy\" data-generated-css=\"brz-css-aPzBf\"><strong class=\"brz-cp-color2\">\ud83d\udca1 <\/strong><strong>My advice :<\/strong><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-bnTjW\" data-uniq-id=\"lrHPg\" data-generated-css=\"brz-css-d0E7Z\"><strong> <\/strong><\/p>\n<ul>\n<li class=\"brz-bcp-color2 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-dJ_e6\" data-uniq-id=\"qx3is\" data-generated-css=\"brz-css-sDmdO\"><span>Create a Yandex Webmaster Tools account as soon as possible to work on your site&#039;s presence on this search engine.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-t07A0\" data-uniq-id=\"slnrY\" data-generated-css=\"brz-css-xBp6m\"><span>Submit your XML sitemap as a priority to facilitate the indexing of your site by the Russian search engine.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-qazkB\" data-uniq-id=\"neOwX\" data-generated-css=\"brz-css-btBRb\"><span>Make sure your site is well optimized for mobile devices. Yandex favors mobile-friendly sites in its search results, just like Google!<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-yjf5g\" data-uniq-id=\"rE_Ho\" data-generated-css=\"brz-css-uNX9V\"><span>Regularly analyze Yandex Webmaster Tools data to identify areas for improvement and optimize your site accordingly.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-iQzRf\" data-uniq-id=\"pDmxM\" data-generated-css=\"brz-css-yGQ1Y\"><span>Do not hesitate to contact search engine support if you have any questions or problems.<\/span><\/li>\n<\/ul>\n<p class=\"brz-bcp-color2 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-fs6h7\" data-uniq-id=\"vwotK\" data-generated-css=\"brz-css-cmLAl\"><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-gmyksr brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"mI5e3KGmJ0AJ\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-jb2vX\" data-uniq-id=\"qsRyO\" data-generated-css=\"brz-css-wk7V4\"><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-u2I8o\" data-uniq-id=\"mxSP8\" data-generated-css=\"brz-css-m5Wr9\"><strong>Additional resources:<\/strong><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-c4fWQ\" data-uniq-id=\"pIzBX\" data-generated-css=\"brz-css-pRhoS\"><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-saaEw\" data-uniq-id=\"mE8mY\" data-generated-css=\"brz-css-q1xaf\"><span>Yandex Webmaster Tools \/ WordPress tutorial (English): <\/span><a class=\"link--external\" href=\"https:\/\/www.youtube.com\/watch?v=IY4GWGnO63U\" data-brz-link-type=\"external\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youtube.com\/watch?v=IY4GWGnO63U<\/a><\/p>\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-busyk\" data-uniq-id=\"cQjTi\" data-generated-css=\"brz-css-gXbj0\"><span>Yandex Webmaster Forum<\/span><strong> <\/strong><span>:<\/span><strong> <\/strong><a class=\"link--external\" href=\"https:\/\/yandex.com\/support\/webmaster\/service\/my-sites.html\" data-brz-link-type=\"external\" target=\"_blank\" rel=\"noopener\">https:\/\/yandex.com\/support\/webmaster\/service\/my-sites.html<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-f3yuxo brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"nOKClxHAZmYc\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mt-lg-0 brz-lh-xs-1_7 brz-ls-xs-0_7 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-16 brz-tp-xs-empty brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-text-lg-left brz-css-wlRJX\" data-uniq-id=\"yDWDj\" data-generated-css=\"brz-css-pR6VR\"><span>If you are looking to optimize the visibility of your website in the Russian market, Yandex Webmaster Tools could well become your most valuable ally.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"pwtdepvn6FjJ\">\n<div data-brz-translate-text=\"1\">\n<h2 class=\"brz-mb-xs-6 brz-mt-xs-4 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-45 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_3 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-tp-xs-empty brz-fs-xs-30 brz-mt-lg-47 brz-mb-lg-29 brz-css-y6EoT\" data-generated-css=\"brz-css-tItsF\" data-uniq-id=\"nKZGB\"><strong style=\"opacity: 1\">Optimiser votre site pour le SEO sur Yandex<\/strong><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1eodn3m brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"pT5lfatz15Ot\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-cnpuF\" data-generated-css=\"brz-css-fOXNL\" data-uniq-id=\"o2Cut\"><span>Maintenant que votre site est index\u00e9 sur Yandex, parlons un peu SEO ! Ce moteur de recherche a ses petites sp\u00e9cificit\u00e9s qui diff\u00e8rent de Google, et quelques astuces peuvent vraiment faire la diff\u00e9rence pour que votre site brille aux yeux des utilisateurs russes. Pas de panique, c&rsquo;est plus simple qu&rsquo;il n&rsquo;y para\u00eet ! <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"mJcHdJlD0S6B\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-xs-15 brz-fsft-xs-0 brz-fwdth-xs-100 brz-vfw-xs-400 brz-lh-xs-1_3 brz-ls-xs-m_0_1 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-25 brz-tp-xs-empty brz-mb-lg-0 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_7 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-30 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-mt-lg-40 brz-css-sflmL\" data-generated-css=\"brz-css-kaPru\" data-uniq-id=\"aFNPU\"><span class=\"brz-cp-color3\">Le pouvoir de la g\u00e9olocalisation <\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1408mrg brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"xLsedgKKMZIf\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-jfRtf\" data-uniq-id=\"ioWsD\" data-generated-css=\"brz-css-mwNaG\"><span>Yandex adore savoir o\u00f9 vous vous trouvez ! Plus s\u00e9rieusement, ce moteur privil\u00e9gie souvent les r\u00e9sultats locaux. Donc, si vous ciblez une r\u00e9gion en particulier, pensez \u00e0 bien configurer la g\u00e9olocalisation dans Yandex Webmaster Tools. Cela permet de mieux positionner votre site l\u00e0 o\u00f9 vos futurs clients vous cherchent.<\/span><\/p>\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-fnjiZ\" data-uniq-id=\"z3Ksi\" data-generated-css=\"brz-css-eCVlT\"><span> <\/span><\/p>\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-sLgCV\" data-uniq-id=\"mL1px\" data-generated-css=\"brz-css-vU_eE\"><strong>Mon conseil<\/strong><span> : assurez-vous de sp\u00e9cifier la r\u00e9gion exacte que vous ciblez. Par exemple, si vous visez Moscou ou Saint-P\u00e9tersbourg, dites-le \u00e0 Yandex. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"iUpkyQlGJQGN\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-lg-40 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-30 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_7 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-mb-lg-0 brz-tp-xs-empty brz-fs-xs-25 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mt-xs-15 brz-css-wZE5n\" data-uniq-id=\"nbJDH\" data-generated-css=\"brz-css-wH8VQ\"><span class=\"brz-cp-color3\">Adaptez votre contenu au march\u00e9 russe<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-p34zek brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"sXYRI84tMqc1\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-vjaAG\" data-uniq-id=\"n1zha\" data-generated-css=\"brz-css-zEq84\"><span>Le contenu, c\u2019est le roi. Et sur Yandex, ce roi doit parler la langue du peuple. Si votre site s\u2019adresse aux Russes, il est important d\u2019utiliser un russe clair et naturel. Les traductions automatiques ? \u00c0 \u00e9viter ! Yandex valorise les sites bien r\u00e9dig\u00e9s et adapt\u00e9s \u00e0 la culture locale.<\/span><\/p>\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-rE08G\" data-uniq-id=\"elLo4\" data-generated-css=\"brz-css-sPyp2\"><span> <\/span><\/p>\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-zdchK\" data-uniq-id=\"h537h\" data-generated-css=\"brz-css-aHDp6\"><strong>Mon conseil<\/strong><span> : faites relire vos textes par un locuteur natif pour \u00eatre s\u00fbr que tout sonne naturel et fluide. Le bonus ? Cela vous aidera \u00e0 mieux connecter avec votre public !<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"nXZq1VqGGvUq\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-lg-40 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-30 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_7 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-mb-lg-0 brz-tp-xs-empty brz-fs-xs-25 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mt-xs-15 brz-css-gfQUn\" data-uniq-id=\"qnijT\" data-generated-css=\"brz-css-oYshg\"><span class=\"brz-cp-color3\">Pourquoi les liens locaux comptent pour Yandex ?<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-y9lsw3 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"sCwMNFAb_Vp3\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-eNvqM\" data-generated-css=\"brz-css-rg_sn\" data-uniq-id=\"z8wkO\"><span>Sur Yandex, ce ne sont pas seulement les backlinks en g\u00e9n\u00e9ral qui comptent, mais surtout ceux provenant de sites locaux et pertinents. Plus vous avez de liens en provenance de sites russes de qualit\u00e9, plus votre site sera bien vu par Yandex.<\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-ttXyc\" data-generated-css=\"brz-css-rg_sn\" data-uniq-id=\"z8wkO\"><span> <\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-aZhwY\" data-generated-css=\"brz-css-tjdnm\" data-uniq-id=\"wAh_V\"><strong>Mon conseil<\/strong><span> : plut\u00f4t que de chercher des liens partout dans le monde, concentrez-vous sur des collaborations avec des sites russes ou des partenaires locaux dans votre secteur.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"ljsBV74W0iQ5\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-lg-40 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-30 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_7 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-mb-lg-0 brz-tp-xs-empty brz-fs-xs-25 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mt-xs-15 brz-css-padG3\" data-uniq-id=\"zQq4a\" data-generated-css=\"brz-css-h0XT9\"><span class=\"brz-cp-color3\">Votre site en version express<\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1osxubu brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"bqjD1G8tvgh8\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-gxYpw\" data-generated-css=\"brz-css-hrncz\" data-uniq-id=\"iboDx\"><span>On le sait, les utilisateurs n\u2019aiment pas attendre. Et Yandex non plus ! Si votre site met trop de temps \u00e0 charger, Yandex risque de le rel\u00e9guer au second plan. Heureusement, il existe un outil bien pratique : Yandex.Turbo. Il permet de cr\u00e9er des versions ultra-l\u00e9g\u00e8res de vos pages pour un chargement express.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"gim5MSalNMu5\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-xs-15 brz-fsft-xs-0 brz-fwdth-xs-100 brz-vfw-xs-400 brz-lh-xs-1_3 brz-ls-xs-m_0_1 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-25 brz-tp-xs-empty brz-mb-lg-0 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_7 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-30 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-mt-lg-40 brz-css-xqmzh\" data-generated-css=\"brz-css-w6wem\" data-uniq-id=\"m0bAh\"><span class=\"brz-cp-color3\">Un \u0153il sur le comportement des utilisateurs <\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1p07ri8 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"dGu3YSBNluJk\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-eJ9N6\" data-generated-css=\"brz-css-f27j3\" data-uniq-id=\"ufFug\"><span>Yandex fait tr\u00e8s attention \u00e0 la fa\u00e7on dont les gens interagissent avec votre site. Est-ce qu\u2019ils restent longtemps sur vos pages ? Est-ce qu\u2019ils cliquent sur d\u2019autres liens ? Tous ces petits signaux, comme le taux de rebond, comptent pour Yandex. Plus les utilisateurs sont engag\u00e9s, mieux c&rsquo;est pour votre classement ! <\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-tPnsi\" data-generated-css=\"brz-css-ghHjN\" data-uniq-id=\"cPrhU\"><span> <\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-rdSVH\" data-generated-css=\"brz-css-ghkpE\" data-uniq-id=\"fRrvG\"><strong>Mon conseil<\/strong><span> : utilisez Yandex.Metrica pour comprendre ce qui pla\u00eet \u00e0 vos visiteurs et ajustez vos contenus en cons\u00e9quence. <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"nwepDQASYrAI\">\n<div data-brz-translate-text=\"1\">\n<h3 class=\"brz-mt-lg-40 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-30 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_7 brz-vfw-lg-400 brz-fwdth-lg-100 brz-fsft-lg-0 brz-mb-lg-0 brz-tp-xs-empty brz-fs-xs-25 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-mt-xs-15 brz-css-fGn83\" data-uniq-id=\"ae1Gf\" data-generated-css=\"brz-css-s0xfY\"><span class=\"brz-cp-color3\">Pas de tricherie <\/span><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1vg8ckb brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"cDgwBagdR5cG\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-xozYZ\" data-generated-css=\"brz-css-u76Zn\" data-uniq-id=\"aXiue\"><span>Tout comme Google, il a ses filtres antispam qui p\u00e9nalisent les pratiques douteuses, comme le bourrage de mots-cl\u00e9s ou les liens artificiels. Gardez tout naturel et authentique, et vous \u00e9viterez les mauvaises surprises. Ne cherchez pas \u00e0 tromper l\u2019algorithme. Restez authentique et privil\u00e9giez toujours la qualit\u00e9 sur la quantit\u00e9.<\/span><\/p>\n<p class=\"brz-tp-lg-empty brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-lh-lg-1_7 brz-ff-palanquin brz-ft-google brz-ls-lg-0 brz-css-s_H7D\" data-generated-css=\"brz-css-q2OYZ\" data-uniq-id=\"wb4Du\"><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"rZRsiG8jMoYv\">\n<div data-brz-translate-text=\"1\">\n<h2 class=\"brz-mb-xs-6 brz-mt-xs-4 brz-mb-lg-66 brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-45 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-m_0_1 brz-lh-lg-1_3 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-m_0_1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-tp-xs-empty brz-fs-xs-30 brz-mt-lg-47 brz-css-foA84\" data-generated-css=\"brz-css-s7jbZ\" data-uniq-id=\"nPWlF\"><strong style=\"opacity: 1\">What you must remember<\/strong><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1cikdvu brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"lqpcEHgIAyhA\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-eJNtf\" data-uniq-id=\"iIvJz\" data-generated-css=\"brz-css-yFUmx\"><span>Yandex is your gateway to conquering the Russian web! It is a complete platform that offers a range of services, ideal for those who want to break into the Russian market. Yandex Webmaster Tools are essential for optimizing your online presence. Technical diagnostics, traffic analyses, security measures\u2026 Everything is scrutinized to offer you an impeccable online presence. And to get started on this adventure, nothing could be simpler: <\/span><\/p>\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-u7od2\" data-uniq-id=\"yQpVx\" data-generated-css=\"brz-css-bHtd0\"><span> <\/span><\/p>\n<ul>\n<li class=\"brz-bcp-color2 brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-kXMRi\" data-uniq-id=\"yjnHj\" data-generated-css=\"brz-css-wkXkx\"><span>Register with Yandex Webmaster Tools.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-nmMFT\" data-uniq-id=\"uI_Oi\" data-generated-css=\"brz-css-l3MJI\"><span>Add your website.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-jnwcS\" data-uniq-id=\"y3sRj\" data-generated-css=\"brz-css-gVXQ3\"><span>Check its ownership.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-qxc7J\" data-uniq-id=\"csZBX\" data-generated-css=\"brz-css-dDh12\"><span>Configure the settings.<\/span><\/li>\n<li class=\"brz-bcp-color2 brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-sLMGv\" data-uniq-id=\"oHIvi\" data-generated-css=\"brz-css-iZegv\"><span>Analyze data and boost your performance.<\/span><\/li>\n<\/ul>\n<p class=\"brz-bcp-color2 brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-xaXhd\" data-uniq-id=\"sixSz\" data-generated-css=\"brz-css-yOFsF\"><span> <\/span><\/p>\n<p class=\"brz-bcp-color2 brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-jbtzM\" data-uniq-id=\"ebc8T\" data-generated-css=\"brz-css-fEt9s\"><span>Mais ne vous arr\u00eatez pas l\u00e0 ! Pour optimiser votre SEO sur Yandex, adaptez votre contenu \u00e0 la culture russe, obtenez des backlinks locaux, et boostez la vitesse de votre site. Utilisez Yandex.Metrica pour suivre vos utilisateurs et ajuster votre strat\u00e9gie. <\/span><\/p>\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-xGw7z\" data-uniq-id=\"o75oZ\" data-generated-css=\"brz-css-hMUUh\"><\/p>\n<p class=\"brz-ls-lg-0 brz-ft-google brz-ff-palanquin brz-lh-lg-1_7 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-tp-lg-empty brz-css-iR8bm\" data-uniq-id=\"oei38\" data-generated-css=\"brz-css-fQNhJ\"><span>Ready to boost your presence on the Russian market? Start optimizing your site for borderless success! Do not hesitate to contact me if you have any questions or if you need a helping hand to start referencing your website.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-comments brz-css-1e60fkd\" data-brz-custom-id=\"fo4KpNmPsEbK\">\n<div data-width=\"100%\" data-numposts=\"10\" data-colorscheme=\"light\" data-href=\"\" data-lang=\"\" class=\"brz-facebook fb-comments\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"_wB4cvJ6NjKtS\" class=\"brz-section brz-css-re3piy\">\n<div class=\"brz-section__content brz-section--boxed brz-css-mrhewl brz-css-ef8jdt\" data-brz-custom-id=\"nat_WFR506WR\">\n<div class=\"brz-bg\">\n<div class=\"brz-bg-color\"><\/div>\n<\/div>\n<div class=\"brz-container brz-css-vfiku9\">\n<div class=\"brz-row__container brz-css-oe0xul\" data-brz-custom-id=\"uGx_SJ0tzF5T\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-row brz-css-txq8j brz-css-q9rf0k\">\n<div class=\"brz-columns brz-css-tioypq brz-css-1cz57qp\" data-brz-custom-id=\"eL9rIkuwPssN\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-column__items brz-css-xv9q1a brz-css-1mwfafp\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1n91gp1 brz-wrapper\">\n<div class=\"brz-carousel brz-css-1sb07vv brz-css-1xole7m\" data-brz-custom-id=\"mV9onWOkoxE2\">\n<div class=\"brz-carousel__slider\" data-slides-to-show=\"1\" data-slides-to-scroll=\"1\" data-arrows=\"false\" data-dots=\"false\" data-dots-class=\"brz-slick-slider__dots brz-slick-slider__dots--none\" data-auto-play=\"false\" data-auto-play-speed=\"3000\" data-swipe=\"true\" data-fade=\"false\" data-transition-speed=\"3.5\" data-responsive=\"%5B%7B%22breakpoint%22%3A991%2C%22settings%22%3A%7B%22slidesToShow%22%3A1%2C%22slidesToScroll%22%3A1%7D%7D%2C%7B%22breakpoint%22%3A767%2C%22settings%22%3A%7B%22slidesToShow%22%3A1%2C%22slidesToScroll%22%3A1%7D%7D%5D\">\n<div class=\"brz-carousel__item\">\n<div class=\"brz-columns brz-css-tioypq brz-css-im3d0g brz-css-1j3ykcy\" data-brz-custom-id=\"eAgMN8fDLIKu\">\n<div class=\"brz-bg\">\n<div class=\"brz-bg-color\"><\/div>\n<\/div>\n<div class=\"brz-column__items brz-css-xv9q1a brz-css-b4npn5\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1rwso04 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"tfSaysX0CGV1\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mt-xs-15 brz-lh-lg-1_8 brz-ls-lg-0 brz-fw-lg-700 brz-fss-lg-px brz-fs-lg-12 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-css-tGaRS\" data-generated-css=\"brz-css-j19Ki\" data-uniq-id=\"v2Wwf\"><span class=\"brz-cp-color2\" style=\"opacity: 1\">By <\/span><a class=\"brz-cp-color2 link--external\" style=\"opacity: 1\" href=\"https:\/\/www.ouiscribe.com\/en\/a-propos-de-lauteur-melanie-robin\/\" data-brz-link-type=\"external\"><u>Melanie Robin<\/u><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-hpa6c1 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"s91_A3US1PLs\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-lh-lg-1_7 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-16 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0 brz-lh-xs-1_6 brz-tp-xs-empty brz-fs-xs-16 brz-css-kacUO\" data-generated-css=\"brz-css-egyKN\" data-uniq-id=\"lSgvR\"><span class=\"brz-cp-color2\">Consultant in natural referencing (SEO) and digital strategies in Paris. I help businesses optimize their online visibility.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"brz-row__container brz-css-oe0xul\" data-brz-custom-id=\"tHb2jmw1qscO\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-row brz-row--inner brz-css-txq8j brz-css-q9rf0k\">\n<div class=\"brz-columns brz-css-tioypq brz-css-1133fin\" data-brz-custom-id=\"t7Va2323KlQB\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-column__items brz-css-xv9q1a brz-css-yvsifo\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-v8w9r8 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"iWjuHygHYOpa\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-abovetitle brz-css-sdcXd\" data-uniq-id=\"g18Gg\" data-generated-css=\"brz-css-hMT3L\"><span class=\"brz-cp-color5\" style=\"opacity: 1\">OTHER ARTICLES <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-z1yunt brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"u5c5_2HD8KvI\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-lh-xs-1_7 brz-ls-xs-0 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-14 brz-tp-xs-empty brz-lh-lg-1_7 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-15 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-css-vW1zQ\" data-generated-css=\"brz-css-hFITg\" data-uniq-id=\"vJo1X\"><a class=\"brz-cp-color2 link--external\" style=\"opacity: 1\" href=\"https:\/\/www.ouiscribe.com\/en\/methode-des-5-w-redaction-web\/\" data-brz-link-type=\"external\"><strong><u>The 5W method: writing well on the web<\/u><\/strong><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-4mqu8x brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"uW06Ld_XgRZQ\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-lh-xs-1_7 brz-ls-xs-0 brz-fw-xs-400 brz-fss-xs-px brz-fs-xs-14 brz-tp-xs-empty brz-lh-lg-1_7 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-15 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-css-ndwDQ\" data-uniq-id=\"yehVC\" data-generated-css=\"brz-css-a5tTC\"><a class=\"brz-cp-color2 link--external\" style=\"opacity: 1\" href=\"https:\/\/www.ouiscribe.com\/en\/moteurs-de-recherche-eco-responsables\/\" data-brz-link-type=\"external\"><strong><u>Eco-responsible search engines to know in 2024<\/u><\/strong><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1kaxel brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"xBCIHlacbLcq\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-15 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-tp-xs-empty brz-fs-xs-14 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-0 brz-lh-xs-1_7 brz-css-otqmU\" data-generated-css=\"brz-css-nsMfl\" data-uniq-id=\"rE0bb\"><a class=\"link--external brz-cp-color2\" href=\"https:\/\/www.ouiscribe.com\/en\/erreurs-des-sites-ecommerce\/\" data-brz-link-type=\"external\"><u>The most common errors of e-commerce sites<\/u><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"brz-columns brz-css-tioypq brz-css-kg4wjj\" data-brz-custom-id=\"yQMkwTfsL8zW\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-column__items brz-css-xv9q1a\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-mi2fvh brz-wrapper\">\n<div class=\"brz-image brz-css-16tvips\" data-brz-custom-id=\"bjnFGfDGE428\"><img decoding=\"async\" class=\"brz-img\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/uploads\/brizy\/imgs\/image_123655411-89x89x0x0x89x89x1704461074.jpg\" alt=\"\" loading=\"lazy\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"brz-columns brz-css-tioypq brz-css-16mynn5\" data-brz-custom-id=\"mI0DxQDzMjGk\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-column__items brz-css-xv9q1a brz-css-uk1cyh\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-zhej43 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"isQW5IYSJUCf\">\n<div data-brz-translate-text=\"1\">\n<h2 class=\"brz-tp-lg-heading2 brz-css-nBatc\" data-uniq-id=\"u4y7D\" data-generated-css=\"brz-css-dymli\"><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-s3n17u brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"t1JFe2ajyQPl\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-paragraph brz-css-gUvdO\" data-generated-css=\"brz-css-xDAPu\" data-uniq-id=\"z7fZ2\"><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"ltbZPsNluF0h\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-tp-lg-empty brz-ff-palanquin brz-ft-google brz-fs-lg-17 brz-fss-lg-px brz-fw-lg-400 brz-ls-lg-0 brz-lh-lg-1_7 brz-css-jXhT0\" data-generated-css=\"brz-css-qJA8P\" data-uniq-id=\"mQODQ\"><span>Share on<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-wp-shortcode brz-css-n1i95p\" data-brz-custom-id=\"gafT7pdRDrzR\">\n<div><div class=\"sfsi_widget sfsi_shortcode_container\"><div class=\"norm_row sfsi_wDiv\"  style=\"width:225px;text-align:left;\"><div style='width:40px; height:40px;margin-left:5px;margin-bottom:5px; ' class='sfsi_wicons shuffeldiv' ><div class='inerCnt'><a class='sficn' data-effect='' target='_blank'  href='' id='sfsiid_pinterest_icon' style='width:40px;height:40px;opacity:1;'  ><img data-pin-nopin='true' alt='Pinterest' title='Pinterest' src='https:\/\/www.ouiscribe.com\/wp-content\/plugins\/ultimate-social-media-icons\/images\/icons_theme\/thin\/thin_pinterest.png' width='40' height='40' style='' class='sfcm sfsi_wicon' data-effect=''   \/><\/a><div class=\"sfsi_tool_tip_2 printst_tool_bdr sfsiTlleft\" style=\"opacity:0;z-index:-1;\" id=\"sfsiid_pinterest\"><span class=\"bot_arow bot_pintst_arow\"><\/span><div class=\"sfsi_inside\"><div  class='icon2'><a href='#' onclick='sfsi_pinterest_modal_images(event)' class='sfsi_pinterest_sm_click' style='display:inline-block;'><img class='sfsi_wicon' data-pin-nopin='true' alt='fb-share-icon' title='Pin Share' src='https:\/\/www.ouiscribe.com\/wp-content\/plugins\/ultimate-social-media-icons\/images\/share_icons\/Pinterest_Save\/fr_FR_save.svg' \/><\/a><\/div><\/div><\/div><\/div><\/div><div style='width:40px; height:40px;margin-left:5px;margin-bottom:5px; ' class='sfsi_wicons shuffeldiv' ><div class='inerCnt'><a class='sficn' data-effect='' target='_blank'  href='' id='sfsiid_linkedin_icon' style='width:40px;height:40px;opacity:1;'  ><img data-pin-nopin='true' alt='LinkedIn' title='LinkedIn' src='https:\/\/www.ouiscribe.com\/wp-content\/plugins\/ultimate-social-media-icons\/images\/icons_theme\/thin\/thin_linkedin.png' width='40' height='40' style='' class='sfcm sfsi_wicon' data-effect=''   \/><\/a><div class=\"sfsi_tool_tip_2 linkedin_tool_bdr sfsiTlleft\" style=\"opacity:0;z-index:-1;\" id=\"sfsiid_linkedin\"><span class=\"bot_arow bot_linkedin_arow\"><\/span><div class=\"sfsi_inside\"><div  class='icon2'><a target=\"_blank\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.ouiscribe.com%2Fen%2Fwp-json%2Fwp%2Fv2%2Fposts%2F208376\"><img decoding=\"async\" class=\"sfsi_wicon\" data-pin-nopin= \"true\" alt=\"Share\" title=\"Share\" src=\"https:\/\/www.ouiscribe.com\/wp-content\/plugins\/ultimate-social-media-icons\/images\/share_icons\/Linkedin_Share\/fr_FR_share.svg\" \/><\/a><\/div><\/div><\/div><\/div><\/div><div style='width:40px; height:40px;margin-left:5px;margin-bottom:5px; ' class='sfsi_wicons shuffeldiv' ><div class='inerCnt'><a class=\"sficn\" data-effect=\"\" target=\"_blank\" href=\"https:\/\/api.whatsapp.com\/send?text=https%3A%2F%2Fwww.ouiscribe.com%2Fen%2Frequete-cible-seo%2F\" id=\"sfsiid_whatsapp_icon\" style=\"width:40px;height:40px;opacity:1;\"><img data-pin-nopin='true' alt='WhatsApp' title='WhatsApp' src='https:\/\/www.ouiscribe.com\/wp-content\/plugins\/ultimate-social-media-icons\/images\/icons_theme\/thin\/thin_whatsapp.png' width='40' height='40' style='' class='sfcm sfsi_wicon' data-effect=''   \/><\/a><\/div><\/div><div style='width:40px; height:40px;margin-left:5px;margin-bottom:5px; ' class='sfsi_wicons shuffeldiv' ><div class='inerCnt'><a class='sficn' data-effect='' target='_blank'  href='' id='sfsiid_facebook_icon' style='width:40px;height:40px;opacity:1;'  ><img data-pin-nopin='true' alt='Facebook' title='Facebook' src='https:\/\/www.ouiscribe.com\/wp-content\/plugins\/ultimate-social-media-icons\/images\/icons_theme\/thin\/thin_facebook.png' width='40' height='40' style='' class='sfcm sfsi_wicon' data-effect=''   \/><\/a><div class=\"sfsi_tool_tip_2 fb_tool_bdr sfsiTlleft\" style=\"opacity:0;z-index:-1;\" id=\"sfsiid_facebook\"><span class=\"bot_arow bot_fb_arow\"><\/span><div class=\"sfsi_inside\"><div  class='icon3'><a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.ouiscribe.com%2Fen%2Fwp-json%2Fwp%2Fv2%2Fposts%2F208376\" style=\"display:inline-block;\"> <img class='sfsi_wicon'  data-pin-nopin='true' alt='fb-share-icon' title='Facebook Share' src='https:\/\/www.ouiscribe.com\/wp-content\/plugins\/ultimate-social-media-icons\/images\/share_icons\/fb_icons\/fr_FR.svg' \/><\/a><\/div><\/div><\/div><\/div><\/div><div style='width:40px; height:40px;margin-left:5px;margin-bottom:5px; ' class='sfsi_wicons shuffeldiv' ><div class='inerCnt'><a class='sficn' data-effect='' target='_blank'  href='' id='sfsiid_tiktok_icon' style='width:40px;height:40px;opacity:1;'  ><img data-pin-nopin='true' alt='' title='' src='https:\/\/www.ouiscribe.com\/wp-content\/plugins\/ultimate-social-media-icons\/images\/icons_theme\/thin\/thin_tiktok.png' width='40' height='40' style='' class='sfcm sfsi_wicon' data-effect=''   \/><\/a><\/div><\/div><\/div><div id=\"sfsi_holder\" class=\"sfsi_holders\" style=\"position: relative; float: left;width:100%;z-index:-1;\"><\/div><script>window.addEventListener(\"sfsi_functions_loaded\", function()\n\t\t\t{\n\t\t\t\tif (typeof sfsi_widget_set == \"function\") {\n\t\t\t\t\tsfsi_widget_set();\n\t\t\t\t}\n\t\t\t}); <\/script><div style=\"clear: both;\"><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"_eBM8d5kRw5m2\" class=\"brz-section brz-css-re3piy\">\n<div class=\"brz-section__content brz-section--boxed brz-css-mrhewl brz-css-1hwuqm7\" data-brz-custom-id=\"sgjhGxZGerhb\">\n<div class=\"brz-bg\">\n<div class=\"brz-bg-color\"><\/div>\n<\/div>\n<div class=\"brz-container brz-css-vfiku9 brz-css-3uavzn\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-qapu0b brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"z445EAmeIsSz\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mb-lg-0 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_7 brz-ls-lg-m_0_1 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-32 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-fw-sm-400 brz-ls-sm-1 brz-lh-sm-1_4 brz-text-lg-center brz-fs-sm-19 brz-mt-lg-0 brz-fss-xs-px brz-fw-xs-400 brz-ls-xs-1 brz-lh-xs-1_3 brz-vfw-xs-400 brz-fwdth-xs-100 brz-fsft-xs-0 brz-tp-xs-empty brz-fs-xs-25 brz-css-lLU5v\" data-generated-css=\"brz-css-valLL\" data-uniq-id=\"hZFXt\"><strong style=\"opacity: 1\">Vous voulez am\u00e9liorer votre r\u00e9f\u00e9rencement sur Yandex ? <\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-wrapper\">\n<div class=\"brz-rich-text brz-rich-text__custom brz-css-9menbg\" data-brz-custom-id=\"znZF9FKO0_19\">\n<div data-brz-translate-text=\"1\">\n<p class=\"brz-mb-lg-13 brz-fsft-lg-0 brz-fwdth-lg-100 brz-vfw-lg-400 brz-lh-lg-1_9 brz-ls-lg-0 brz-fw-lg-400 brz-fss-lg-px brz-fs-lg-17 brz-ft-google brz-ff-palanquin brz-tp-lg-empty brz-text-lg-center brz-css-jurS2\" data-uniq-id=\"hyokq\" data-generated-css=\"brz-css-xtwn8\"><span class=\"brz-cp-color2\" style=\"opacity: 1\">Contactez-moi d\u00e8s aujourd&rsquo;hui pour obtenir des conseils personnalis\u00e9s.<\/span><span class=\"brz-cp-color2\"> <\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-262u19 brz-css-r0o6zv brz-wrapper\">\n<div class=\"brz-spacer brz-css-11yreeo brz-css-1mev1r2\"><\/div>\n<\/div>\n<div class=\"brz-wrapper-clone brz-css-1jzl7qq brz-css-1bv8wyj\">\n<div class=\"brz-d-xs-flex brz-flex-xs-wrap brz-css-yr2gpc brz-css-1o8f2bq\" data-brz-custom-id=\"\">\n<div class=\"brz-wrapper-clone__item\" id=\"shKPEWklqnYZ\"><a class=\"brz-a brz-btn brz-css-fysq97 brz-css-1fh9qkf brz-css-xyub94 brz-css-6fzo9o\" href=\"https:\/\/www.ouiscribe.com\/en\/contact\/\" target=\"_self\" rel=\"noopener\" data-brz-link-type=\"external\" data-brz-custom-id=\"shKPEWklqnYZ\"><span data-brz-translate-text=\"1\" class=\"brz-span brz-text__editor\">Learn more&nbsp;&nbsp;<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<footer id=\"_tXL1jt1NAfVR\" class=\"brz-footer brz-css-5kgtaa brz-css-1o963es\" data-brz-custom-id=\"tXL1jt1NAfVR\">\n<div class=\"brz-bg\"><\/div>\n<div class=\"brz-container brz-css-1xucng3\">\n<div id=\"\" class=\"brz-css-8mkr2 brz-css-1fm9hgz brz-wrapper\">\n<div class=\"brz-wp-shortcode brz-css-n1i95p\" data-brz-custom-id=\"aLPnozWmFgY_\">\n<div><style type=\"text\/css\">\r\n#bdpp-ticker-2{border-color:#974df9;}\r\n#bdpp-ticker-2 .bdpp-label{background:#974df9; color: #fff}\r\n#bdpp-ticker-2 ul li a:hover, #bdpp-ticker-2 ul li a{color:#081051; font-style:bold;}\r\n<\/style>\r\n\r\n<div class=\"bdpp-wrap bdpp-lite bdpp-post-ticker-wrp bdpp-ticker-wrp inf-news-ticker\" id=\"bdpp-ticker-2\" data-conf=\"{&quot;ticker_effect&quot;:&quot;slide-up&quot;,&quot;autoplay&quot;:true,&quot;speed&quot;:3000}\">\r\n\t\t <div class=\"inf-label bdpp-label\">Discover the articles in the scribotheque<\/div>\r\n\t\t<div class=\"inf-ticker bdpp-ticker\">\r\n\t\t<ul class=\"bdpp-ticker-cnt\"><li class=\"bdpp-ticker-ele bdpp-post-319510 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/indexation-site-web\/\">Indexation site web : comment v\u00e9rifier et optimiser votre visibilit\u00e9 sur Google ?<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-315865 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/plan-redirection-seo\/\">Plan de redirection SEO : mode d&#8217;emploi et conseils<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-313260 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/comment-trouver-le-sitemap-dun-site\/\">Comment trouver le sitemap d\u2019un site web facilement ?<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-308260 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/ajouter-son-site-a-google-search-console\/\">How to add your site to Google Search Console? Tutorial<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-305228 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/ajouter-son-site-sur-bing-webmaster-tools\/\">How do I add my site to Bing Webmaster Tools? Tutorial<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-287225 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/commentaires-html-seo\/\">Commentaires HTML et SEO : tout ce qu\u2019il faut savoir<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-208376 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/yandex-cest-quoi\/\">What is Yandex and how do you index your site on it?<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-261355 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/moteurs-de-recherche-eco-responsables\/\">Moteurs de recherche \u00e9co-responsables \u00e0 conna\u00eetre en 2025<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-198308 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/ecriture-inclusive\/\">\u00c9criture Inclusive : c\u2019est quoi, pourquoi et comment l\u2019utiliser<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-226610 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/faq-seo\/\">Faut-il ajouter une FAQ SEO dans son site web en 2025 ?<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-210280 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/listes-a-puces\/\">Bulleted lists: highlight your content<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-208822 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/seo-sur-twitter\/\">SEO on Twitter: 8 tips to optimize your SEO<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-197770 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/balises-html\/\">Balises HTML SEO : les indispensables pour booster votre visibilit\u00e9<\/a>\r\n<\/li><li class=\"bdpp-ticker-ele bdpp-post-151404 bdpp-post-standard\">\r\n\t<a href=\"https:\/\/www.ouiscribe.com\/en\/requete-cible-seo\/\">Requ\u00eate cible SEO : son r\u00f4le et comment la choisir<\/a>\r\n<\/li>\t\t<\/ul>\r\n\t<\/div>\r\n\t<div class=\"inf-controls 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